Hero’s Desire
Tell them what you do, offer, or sell. Be clear
Should answer these questions: What do you do? How does it make my life better?
Problem
Write a clear description of what you offer.
Break it down into small parts. This is the place to list features, guarantees, and what sets you apart from everyone else.
Example of the problem
Example of the problem
Example of the problem
Example of the problem
3 Step Plan
Write a clear description of what you offer.
Break it down into small parts. This is the place to list features, guarantees, and what sets you apart from everyone else.
Step 1
Short description of this step
Step 2
Short description of this step
Step 3
Short description of this step
Agreement Plan
You have some options here. It can be “Our Promise to You” or “Our
Guarantee.” Or it could be your differentiators.
Ask, “What do my customers need to know to make a good decision?”
Thing 2
Short description
Thing 3
Short description
Thing 4
Short description
Guide – Empathy
Why do you do what you do? Get specific. Talk about your experience, your business and background, how you started, and your company mission.
Guide – Authority
Talk about what your company has accomplished, how you make clients’ lives better, and why they can trust you
Thing 1
Description- This feature is included
- This feature is included
- This feature is included
- This feature is included
- This feature is not included
- This feature is not included
Thing 2
Description- This feature is included
- This feature is included
- This feature is included
- This feature is included
- This feature is not included
- This feature is not included
Thing 3
Description- This feature is included
- This feature is included
- This feature is included
- This feature is included
- This feature is not included
- This feature is not included
Testimonials
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Call to Action
List a failure your Hero will experience if they keep doing everything the same way they have. And the success they will achieve when they choose to work with you.
Include a brief description of what your Hero gets when they reach out to you. This can be a description of your discovery call, a walkthrough of the form they will be filling, or any other information that helps you set a clear expectation for what happens when they click the CTA.
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Thing 1
Short description